B&Q grow conversion by 72% on a 2 million product marketplace

When B&Q’s product catalog expanded exponentially, overwhelmed customers struggled to find the right products, leading to more bounces, abandonments and a struggle with conversion rate.

B&Q used FoundIt! to match the experience across hundreds of 000’s of PLP & search pages and 1M+ products to shopper intent, making it easier for customers to Find & Buy, improving rev per user by 112%.

“FoundIt! is a clear choice of partner as we look to optimize a large complex marketplace”