We grow top retailers revenue by 4-6%.
M&S, Saks, B&Q, John Lewis all use FoundIt!
Customers came to buy, but they watched them bounce. They couldn’t find what they were looking for, and the stack couldn’t fix it.
FoundIt! learns how customers shop, to help more of them find & buy.
REAL RESULTS. NEXT QUARTER. NO REPLATFORMING!
See why leading retailers use FoundIt!
Our award winning platform dissolves discovery chaos to deliver growth in weeks, because it learns how customers want to shop, and enriches and curates data and journeys to inspire & guide them to the right products.
THE PROBLEMS TECH DOESN’T SOLVE
M&S, Neiman Marcus & B&Q use FoundIt because...
Range size was breaking discovery., and growth had stalled. Customers struggled to find what they wanted and we’re abandoning their journeys, and neither their platforms nor their teams could cover all the issues.
Thin product data
Weak content, missing attributes, filters don’t make sense. Products can’t be found!
Maze of overwhelm
000’s of products. Endless menus & pages. Your customers don’t browse, they give up
Failing site search
Your highest-intent customers are asking. But your search is letting them down.
Hidden range
Most of your products never get seen, let alone bought.
PDP bounce
Half your shoppers enter on a PDP, but they just land, look & leave.
No responsiveness
They can’t merch range to meet trends, themes and opportunities.
A NEW SUPERPOWER. NOT ANOTHER RE-PLATFORM
Enrichment & curation, at speed & scale
FoundIt! learns real customer intent and uses it to enrich your catalogue, power your navigation, and curate products and journeys. All sitewide, at scale. The result? An experience that matches how your customers actually want to shop.
Real intelligence. Not just artificial.
Your analytics told you what they bought. Your search told you what they typed. Your AI told you what to write.
But none of them know what customers actually want.
FoundIt! does. Our intent engine learns from real behavior, not guesswork, not black-box AI. It builds a living understanding of how your customers actually think, search, and shop on your site and beyond.
And because we know that, everything we do aligns to your customers. Not your catalog,
SO WHAT DOES IT ACTUALLY DO?
One platform to make everything findable, everywhere!
Using that real customer intent, FoundIt! automates the heavy lifting that powers enrichment and curation across your site. All at speed and scale!
Product data that matches your customers’ mission
Product data was built for ops. SKUs. Attributes. Hierarchies. It’s clean and organised, but your customers shop differently.
FoundIt! transforms your catalogue to match how customers actually think, search, and shop, so every product is discoverable, on your site and off it
- Attributes & tags that optimize & automate facets, search, & feeds
- Compelling product content that drives discovery & visibility
- No manual effort. No delays. No data gaps.
Navigation that matches how customers actually shop
FoundIt! predicts what customers are trying to find & buy, and automatically builds out visual navigation to get them there quicker, with less effort and fewer clicks.
No manual curation. No guesswork. Just journeys that guide shoppers to what they actually want, in the language they actually use.
- Builds next step journeys on PLPs, PDP’s, Search results.
- Visual journeys that adapt to trends, seasons, and demand.
- Works everywhere, even when your catalog doesn’t.
Collections and journeys that build themselves
FoundIt! curates collections and journeys automatically, so your ranges don’t become stale, transactional, hard to browse, or feel like everyone else’s.
It spots missions, emerging demand and needs, and pulls the right products together, to get them in front of customers while trends are still trending.
- Break out of rigid stale structures, to target actual needs.
- Reactive to trends, seasons, and cultural moments
- Frees your team to focus on strategy, not manual curation
The supercharge for your existing site search
You’ve already got solid tech. Algolia. Bloomreach. Einstein. But customers are still let down by failed searches that return too little, too much or miss the mark.
FoundIt! makes your search engine match on your customers’ intent rather than words and helps them refine like experts, so the tech can finally realize what you’re paying it to do.
- Instantly improve accuracy, relevancy & range coverage.
- Help customers explore results with predictive refinements.
- Better results. Less “no results found.” More conversion.
Product pages that open doors, not close them
Half your traffic lands on and leaves from product pages. It’s just easier to go back to Google to find what they want.
FoundIt surfaces intent-led products, collections and journeys, that transform product detail pages into product discovery pages, so they can find and buy.
- Enrich every product with customer intent data to make them findable
- Create curated navigation by aggregating product-level intent into filters and facets
- Ensure site search understands intent, instead of relying on exact matches
Offsite & agentic discovery. Nailed!
Securing and future proofing your visibility in organic search, AI search, generative answer engines and whatever’s next, needs a different approach.
FoundIt! builds your customers language and intent into your information architecture, product data and content, to make you discoverable, however and wherever they search.
- A site that organically reinforces the language shoppers use.
- Product data and feeds built around customer intent.
- Everything visible. Everywhere you sell. Automatically.
WHATEVER BROUGHT YOU HERE
One platform. Dozens of problems solved.
Whatever part of product discovery you’re trying to fix…taxonomy, thin product data, site search, SEO/AEO, or finally perfecting your Google Shopping feeds, FoundIt! has you covered. Here’s where our customers started:
Sitewide SEO interlinking
Visual hero navigation
Improve PDP conversion
Product content that drives sales
Taxonomy design
Edits & collections
Product feed optimization
Marketplace optimization
Empowering intent leaders everywhere
Hear from the leaders using intent to build the next generation of retailers.
GOT QUESTIONS?
Here's some answers to the ones we get the most.
Here’s some answers to the questions we get. Or you can just call us for a chat.
We’re not trying to replace your search engine, your PIM, or your catalogue tools. We sit alongside them and make them work better.
We’re not knocking those tools — they’re great at what they do. But they’re only as good as the data you feed them. FoundIt! enriches that data with real customer intent, automatically, continually, day and night.
It’s lighter than you’d expect. We don’t need months of dev time. We work with your existing tech stack — your PIM, your search engine, your ecommerce platform — and layer intent on top.
Most integrations are up and running in weeks, not months. And we do the heavy lifting, not your IT team.
We get this one a lot. Short answer: no, we’re not a personalisation engine in the traditional sense — and no, we don’t collect or use PII.
Most personalisation tools work by tracking individual users and serving them content based on their browsing history. That needs cookies, consent, and a whole lot of data privacy headaches.
FoundIt! works differently. We use aggregated customer intent — what people are actually searching for, browsing, and buying — to make your entire catalogue more discoverable for everyone. No creepy tracking. No PII. Just better journeys.
You’ve probably got a search engine, maybe a PIM, and possibly some personalisation tools. They’re all doing their jobs, but none of them is solving the real problem: your customers still can’t find what they’re looking for.
FoundIt! is the steel thread that connects everything. We take real customer intent and use it to enrich your data, power your navigation, optimise your search, and curate journeys — across your entire site. One platform. Not another point solution.
Big. Really big. We’re talking hundreds of thousands of SKUs, multiple categories, complex taxonomies — that’s exactly what we’re built for.
In fact, the bigger and messier your catalogue, the more value we deliver. Manual curation doesn’t scale. Intent-led automation does. That’s why retailers like B&Q (who we help scale from 150k to 2m SKU’s), M&S and John Lewis use us.
Internal buy-in can be harder than the tech itself, right? This is what we tell people:
“FoundIt! helps customers find what they’re looking for. It enriches our product data, improves our product discovery, navigation, and creates
better journeys — all based on the intent of our customers, not how our catalogue is organised. It works with our existing stack, delivers results in weeks, and the retailers seeing 4-6% revenue uplift include M&S, B&Q, and Fenwick.”
Yes — but probably not in the way you’re thinking.
Everyone’s talking about AI these days. And yeah, everyone’s slapping “AI-powered” on everything. Half of it is hype. The other half is black-box nonsense that nobody can explain or trust.
FoundIt! uses AI as part of our intent engine — but it’s built on real customer behaviour, not hallucinations. You can see how it works. You can trust the outputs. Your merchandising team stays in control. We call it real intelligence, not just artificial intelligence. Because that’s what it actually is.
Honestly? This is exactly when you need it most.
Here’s what we see all the time: retailers spend 18 months and a big chunk of budget on a re-platform. The new tech is faster, cleaner, more flexible. But the discovery problems? Still there. Customers still can’t find products. Conversion hasn’t moved.
That’s because re-platforming fixes your infrastructure — it doesn’t fix your data or your journeys. FoundIt! does. We’ve worked with plenty of retailers who came to us right after a re-platform, frustrated that the big investment didn’t move the needle. We’re often the missing piece.
Nope. We make them better.
Like, take Algolia, Bloomreach, Klevu — they’re great search engines. But a search engine is only as good as the data you feed it, right? If your product data doesn’t match how customers actually search, you’ll still get “no results found” and irrelevant listings.
FoundIt! enriches your catalogue with intent-led attributes and language — so when someone types “warm winter coat,” your search engine actually knows what that means. We don’t replace your search. We unlock it.
Typical results: 2-6% sitewide revenue uplift. Typical timeline: 12 weeks for early results, 7-8 figures by the end of the first year.
That’s not a typo. And it’s not a best-case scenario. It’s what we consistently deliver for retailers like B&Q, Marks and Spencer, John Lewis and Neiman Marcus.
Why so fast? Because we’re not asking you to re-platform. We’re not rebuilding your stack. We’re layering intent onto what you already have — and the impact shows up quickly because we’re fixing the thing that’s been broken all along: discoverability.
Less than you think. Way less.
Most of the work happens on our side. Integration is typically lightweight — API connections to your existing systems, no major rebuilds. We’re not asking for six months of IT roadmap. We’re asking for a few weeks of collaboration to get connected, then we do the heavy lifting. We can even second our engineers to work with yours. Afterall we are the experts at this.
Absolutely. We call it a Proof of Value.
Every contract, whether 1, 2 or 3 years, has a trial period baked in. We agree on the success criteria at the start, and if we don’t hit that within the agreed timeframe, you can opt out without any further obligation.
It’s low risk, fast to deploy and gives you the confidence to move into the full contract.