User-suggested categories improve PageRank and conversion rates, but most retailers use a hard category structure for their website. Find out the best sources to get user-suggested category data in our latest video.
In our latest video, we look at how over navigation is creating an abundance of low value pages on large eCommerce websites, leaking out vital PageRank and link equity from the pages that actually need it.
There are few things with the ability to strip a website of rankings faster than duplicate content. In this video we explain the main causes of duplicate content, how it’s damaging your SEO and how to fix it.
OneHydra’s SEO automation software makes getting SEO done a breeze. And now we’ve made it even simpler with our connector for IBM WebSphere.
This datasheet explains how OneHydra solves the pain of manually auditing your site, saving you time and helping you to rank better.
OneHydra CEO, Warren Cowan, discusses what we refer to as ‘the three D’s of Digital Growth’ that close the loop on the SEO process – Data, Do this and Done.
They were the #1 most searched for present last Christmas, so here we analyse the top related search terms and share the retailers winning the battle of the knitwear this Christmas.
Want to learn more about how OneHydra’s automation software radically improves your SEO capabilities? No problem – download our brochure here:
In this video we explain why traditional SEO methods just aren’t built for the fast moving retail environment and how they’re preventing you from delivering more ROI on your SEO investment.
As part of our Seasonal Commerce Research Programme with Internet Retailing, we asked retailers what new trends they were seeing with regards to how customers were behaving.
With just 4 weeks left before Christmas, most retailers will have had their Christmas SEO strategy in place weeks, if not months, bynow. But even if your website is in lock-down there are still opportunities to help ensure you have a bumper haul this festive season. Like the Three Wise Men, I come bearing gifts […]
OneHydra’s CEO Warren Cowan, shares his thoughts on the future of search marketing and the key trends that will impact SEO most in 2015.
This whitepaper aims to give you great insight into the most common limitations faced by retailers when optimising for seasons and show you just how effective seasonal SEO can be at connecting customers to your products to accelerate traffic and revenue.
Seasonal commerce has changed. Retailers now need to optimise their site for many seasons throughout the year, not just a handful.
In today’s digital society, consumers are continuously changing and evolving their shopping habits, so much so that retailers are struggling to catch up. With 19% of retailers having moved to a four week season cycle, the simple categories of Spring/Summer and Autumn/Winter no longer exists. The world of eCommerce is cut throat: and brands only […]